50 years of Pearl Izumi! Pearl Izumi products are built to last a lifetime, and that is how long we stand behind them.
Exhibitor Profile: Pearl Izumi
The very core of Pearl Izumi is the creation of world class apparel and footwear that is bursting with decades of R&D and input from world class athletes. From outerwear to baselayers, we've put a lifetime of experience into our products.
More than 50 years ago in Tokyo, a father produced Japan's first bicycle racing apparel for his son, a promising racer. Today, Pearl Izumi has evolved into the world's foremost line of technical- performing and quality manufactured sports apparel.
The name Pearl Izumi is derived from the gem "pearl" and an area of Japan known for its clear water "Izumi." Literally translated, our name means, "fountain of pearls."
The line has been distributed in the United States since 1981. Pearl Izumi sponsored the US National Team (the team that won nine gold medals in the 1984 Olympic Games) and several major trade teams during the mid-eighties. Through these associations and the actual performance of Pearl Izumi products, the line enjoys an almost cult-type following.
In 1989, the company acquired the license for the US market. This allowed products to be developed outside of Japan, combining the best of East and West performance apparel technology. With the help of an excellent in-house staff and 40+ person outside sales force, the company has developed Pearl Izumi into one of the most well respected cycling clothing brands.
The focus of the Pearl Izumi line remains dedicated to meeting the needs of the serious sport enthusiast. The company's long-term plan for the Pearl Izumi brand has been to strengthen its position in cycling and apply the same formula for quality, innovation and technical performance into other sport categories. These categories now successfully include cross-country skiing, triathlon, duathlon, running and other outdoor sport activities.
Visit this exhibitor's website: http://www.pearlizumi.com